About CJC

flower in black and white

Brand & Marketing Consulting


CJC is a brand and marketing strategy consultancy started by me, Ciara Siegel. After more than a decade in the advertising agency world, I decided it was time for a change. I set out to apply my finely trained institutional knowledge building brands, and use it to help smaller businesses and start-ups grow.

flower in black and white with purple overlay

I set out to help companies that…

  • Don’t have the bandwidth to focus on brand building

  • Feel that marketing and branding is their achilles heel

  • May not be ready to hire a big agency, or any agency for that matter

  • Want to make their first first marketing hire (or any marketing hire) and don’t know where to start

  • Wish they had branding or marketing strategist they could connect with on speed dial

  • Are ready to take that next step in growing their business and know that in order to do that, they need to build their brand

Ciara Siegel Headshot in black and white

Nice to meet you!

I’m Ciara and I’d love to help you build your brand.

Growth Mindset

Over a decade of experience working in advertising, helping clients from Fortune 100 companies to former Shark Tank start-ups grow their business

Brand Builder

Proven track record of helping clients find and bring their brand purpose to life. I’ve led many successful campaigns, product launches, and brand refreshes in categories such as consumer package goods, sports, food, non-profit, and entertainment

Creative Collaborator

Passionate about the power of creativity and the belief that success is not possible without collaboration and relentless curiosity

Champion of Underdogs

While I’ve worked on brands of all sizes, my mantra is the smaller the brand, the bigger the opportunity

Ready to grow?